Learning to Give, Philanthropy education resources that teach giving and civic engagement

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Philanthropy "Giants"
Lesson 3:
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Lesson
Handouts
Academic Standards
Philanthropy Framework

Purpose:

Students will discover that philanthropy is often a corporate act.

Duration:

Two Forty-Five to Sixty-Minute Class Periods

Objectives:

The learner will:

  • identify some familiar companies that do philanthropy.
  • identify some recipients of corporate philanthropy.

Materials:

  • Corporate Philanthropy (Attachment One)
  • Corporate Philanthropy Data Chart (Attachment Two)
  • Optional: posters/t-shirts (advertising corporate sponsors), TV set, VCR and videotape
Handout 1
Corporate Philanthropy
Handout 2
Corporate Philanthropy Data Chart

Instructional Procedure(s):

Anticipatory Set:
Show the students as many examples as possible of corporate philanthropy. Excellent sources are brief video clips from the credits of public television programs, posters for events that are "sponsored by" a corporation, T-shirts for public events (which often list sponsors on the back), etc. After allowing the students to view and/or examine these materials, ask students whether these sponsors are making money or spending money.

  • Begin a class discussion where students analyze why corporations spend money to sponsor events. It is important that students bring up the purposes of corporate philanthropy and what they gain, such as advertising, consumer goodwill, tax benefits, etc. Make students aware of any benefits their school or school district may be receiving from corporate partners.
  • Give students Corporate Philanthropy (see Attachment One) as a homework assignment. Read through the worksheet with the class and answer questions, as necessary.
  • Collect the assignments and use the data to complete the Corporate Philanthropy Data Chart (see Attachment Two). The chart may be duplicated on large butcher paper or reproduced for student copies. Discuss which companies are involved in philanthropy and who receives their support. Discuss whether the class, school, or district receive any corporate philanthropy. Summarize why companies do philanthropy.

Assessment:

The assessment for this lesson is the completion of the Attachment One: Corporate Philanthropy homework worksheet. Students must supply feasible answers (as judged by the teacher) to all questions.

School/Home Connection:

Students will be asked to complete Corporate Philanthropy (Attachment One).

Lesson Developed By:

Sally Engleman Cioe
Reeths-Puffer Schools
McMillan Elementary School
Muskegon, MI 49445

Handouts:

Handout 1Print Handout 1

Corporate Philanthropy

Directions: Please put your name at the top of this paper. Take this paper home and find the answers to the questions below. You may find this information from television (hint - watch the local PBS channel), from the newspaper, or magazines. You may have help from the adult(s) in your family, if you wish. Be sure to answer EVERY question.

This assignment is due on

  1. One big company that does philanthropy is:

  2. This company helps to support:

  3. People who are helped by this support are:

  4. Two reasons I think this company does philanthropy are:

    A.


    B.

Handout 2Print Handout 2

Corporate Philanthropy Data Chart

Name of corporation
Who or what they support
Do we (individuals, class, school, district) benefit? Yes or No?
     
     
     
     
     
     
     
     
      
     
     
 

Philanthropy Framework:

Comments

Bonnie, Teacher – Marquette, MI10/26/2007 1:49:31 PM

(The positive aspect of using this lesson was) the children (and I) learned a lot. It strengthened their understanding of the terms: philanthropy, volunteering, corporation, benefit, etc.

Antje, Teacher – Muskegon, MI10/26/2007 1:57:12 PM

(The positive aspect of using this lesson was it) helped students understand that business is extensively involved in philanthropy and that examples of philanthropy are everywhere. It also helped them understand that so many people need help that everyone has to be a philanthropist.

Scott, Teacher – Riverview, MI10/26/2007 1:59:19 PM

(The positive aspect of using this lesson was) it demonstrated to students the large number of people and organizations that are giving. It shows them that it's an everyday, common thing to give.

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Unit Contents:

Overview:Philanthropy Is Everywhere Summary

Lessons:

1.
Everyone Can Be a Philanthropist
2.
Creating Volunteers
3.
Philanthropy "Giants"
4.
Careers in Philanthropy

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